5 reasons you shouldn't miss Event Tech Live 2025

If you work in events, London in November has one unmissable pitstop — Event Tech Live 2025. It’s where the future of events comes alive: think AI tools, immersive tech, and big conversations about how we create, manage, and measure experiences.

This year’s show is set to be bigger and smarter than ever, with hundreds of exhibitors, world-class speakers, and hands-on product demos that’ll make any event professional’s inner tech geek very happy.

Here’s why it deserves a spot on your calendar and why you should stop by Premagic at Stall M2 while you’re there.

1. Discover event tech that actually moves the needle

Event Tech Live has always been the place to see the latest innovations transforming the industry. From AI-driven engagement tools to platforms redefining hybrid and virtual events, the show floor is packed with real, practical solutions.

You’ll find tools that simplify workflows, help you personalise attendee experiences, and measure engagement in ways that actually make sense.

And yes, Premagic will be there too — showing how photo distribution and personalized event marketing posters can turn attendees into powerful organic promoters of your event.

2. Meet the people shaping the future of events

Networking at ETL isn’t just about exchanging cards — it’s about ideas.
You’ll meet event organisers, agencies, tech providers, and innovators from across the globe, all bringing fresh perspectives and honest insights into what’s next.

The Braindate Lounge, located beside the Main Stage, is a must-visit. It’s not your typical networking zone — it’s where attendees host one-to-one and group discussions on topics they care about most. Think of it as knowledge sharing with purpose — no small talk, just genuine connection and learning.

3. Learn from the best

The sessions at ETL always deliver. Expect a full lineup of panels, keynotes, and workshops covering everything from data-driven event marketing to AI-powered personalization, sustainability, and creative production.

What makes ETL special is that it’s not just theory — you’ll hear real stories and case studies from event professionals who’ve tried, tested, and evolved their strategies on the ground.

It’s the kind of insight you simply can’t get from a LinkedIn post.

Check out some real stories from event profs who reimagined their events with Premagic.

4. Future-proof your event strategy

Let’s be honest — event tech changes faster than most teams can keep up.
ETL is your best bet for staying ahead of the curve. Whether you’re exploring AI integrations, automation tools, or new monetization models, this is where you’ll find what’s coming next (and how to prepare for it).

You’ll also get a glimpse into concepts for the next 5–15 years of event innovation, and even get to vote on your favourite ideas during interactive sessions.

5. Get first access to exciting launches and demos

Many of the industry’s biggest suppliers use Event Tech Live to unveil their newest products — and attendees often get first dibs on testing them out.

This year promises exclusive previews, hands-on demos, and even event-only offers. It’s your chance to discover something before it hits everyone else’s inbox.

Come meet Premagic at Stall M2

If you’re attending Event Tech Live 2025, don’t leave without swinging by Stall M2.

We’ll be showing how Premagic helps organisers turn event photos into marketing impact — with AI photo distribution, personalised event marketing posters, and real-time attendee-driven promotion that drives measurable reach.

You’ll also get to see how brands like GITEX Global, Khaleej Times, and Entrepreneur’s Organization have used Premagic to supercharge engagement before, during, and after their events.

Whether you’re curious about how to create organic buzz, track engagement, or just want to chat about what’s next for event marketing, we’d love to meet you.

Final thoughts

Event Tech Live isn’t just a trade show — it’s a look at where our industry is heading. It’s where event professionals recharge their curiosity, meet the people who are rewriting the rules, and come away with ideas they can act on immediately.

So if you’re in London this November, come say hi at Premagic’s stall (M2) — and let’s talk about making event marketing smarter, simpler, and a whole lot more human.

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