Why UK Trade Shows Don’t Trend (And How to Break the Cycle at Confex 2026)
From ExCeL London to NEC Birmingham, many UK events struggle to travel online. Here’s why — and what organisers can do to turn attendance into real influence.
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A Practical Guide to International Confex 2026 at ExCeL London
Attending International Confex 2026 at ExCeL London? Learn how event marketers and organisers can maximise visibility, engagement, and ROI before, during, and after the show.
January Product Pulse: Faster Sharing, Smarter Advocacy, Better Control
Discover Premagic’s January product updates, including faster poster loading, smarter advocacy campaigns, personalised links, improved gallery navigation, and better control for event organisers.
15 Global Events Every Event Marketer Shouldn’t Miss in 2026
Upgrade your 2026 strategy with our curated list of the world's best event marketing shows. From Dubai to Lisbon, discover where to find the next big trend.
10 New Year Resolutions for Modern Event Marketers in 2026
Let's make 2026 the year of sanity and success! From better delegation to smarter event marketing habits, here are 10 realistic New Year resolutions every modern event marketer should consider.
A Look Back at the Year That Was | Premagic Wrapped
Discover how Premagic helped attendees market events, drive advocacy, and create measurable impact across global events this year.
November Product Updates: Smarter Insights, Faster Sharing
This month’s Premagic updates bring smarter advocacy insights, faster photo sharing, and new multi-language support for event posters — giving event marketers more control, more visibility, and more ways to boost organic reach.
Real-Time AI for Events: Highlights from ETL 2025 Panel Discussion
Highlights from Event Tech Live 2025’s panel discussion that explored how real-time AI for events is helping organisers boost engagement, streamline on-site operations, and deliver more personalised attendee experiences at scale.
Premagic Wins Best Use of Technology for Marketing an Event at Event Tech Awards 2025
Premagic wins Best Use of Technology for Marketing an Event at Event Tech Awards 2025, recognized for connecting attendee engagement with measurable marketing outcomes across the event lifecycle.
5 reasons you shouldn't miss Event Tech Live 2025
Event Tech Live 2025 is back in London - the ultimate event for professionals looking to explore the latest in AI, hybrid tech, and engagement tools. Discover why you should attend and visit Premagic at Stall M2 to see how we’re transforming event marketing.
GITEX Global 2025 : Days of Discovery, Connection, and Innovation in Dubai
Discover the highlights from GITEX Global 2025 in Dubai: 200,000+ attendees, smart-mobility launches, 40 + halls of innovation, and a behind-the-scenes look at how one team experienced the world’s largest tech event.
October Product Updates: Smarter Tools for Event Marketing
This October, we introduced a new suite of event marketing tools designed to boost attendee engagement and event marketing. From customizable widgets and deeper analytics and more, these updates help event organizers turn every attendee interaction into measurable marketing impact.
B2B event organizers are using company photo libraries to boost marketing
Premagic launched its AI-powered company tagging a while ago. Sure, it’s great to automatically identify attendees and organize photos. But we’re now uncovering some of the most powerful use cases that are helping event marketers go beyond photo sharing.
Premagic’s Lookback on Middle East Event Show 2025
From launching our AGC Report to hosting a buzzing booth and after hours mixer, Middle East Event Show was a milestone moment for team Premagic and the future of experiential tech.