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GITEX Global 2025 — Days of Discovery, Connection, and Innovation in Dubai

Discover the highlights from GITEX Global 2025 in Dubai: 200,000+ attendees, smart-mobility launches, 40 + halls of innovation, and a behind-the-scenes look at how one team experienced the world’s largest tech event.

October Product Updates: Smarter Tools for Event Marketing

This October, we introduced a new suite of event marketing tools designed to boost attendee engagement and event marketing. From customizable widgets and deeper analytics and more, these updates help event organizers turn every attendee interaction into measurable marketing impact.

B2B event organizers are using company photo libraries to boost marketing

Premagic launched its AI-powered company tagging a while ago. Sure, it’s great to automatically identify attendees and organize photos. But we’re now uncovering some of the most powerful use cases that are helping event marketers go beyond photo sharing.

Premagic’s Lookback on Middle East Event Show 2025

From launching our AGC Report to hosting a buzzing booth and after-hours mixer, Middle East Event Show was a milestone moment for team Premagic and the future of experiential tech.

Middle East Event Show 2025: What to Expect

From session on event tech and insights from speakers across the industries, here is what you need to know about Middle East Event Show 2025!

The New Attendee Experience is Here!

We’ve upgraded our Attendee Gallery! It’s now a complete, personalized experience for every attendee – a private event portal, where they can find all their photos, curated highlights, team albums, social media-ready content, and more.

Premagic x Swapcard: A Seamless Photo Experience, Built In

In this edition of our Customer Challenges, Product Innovations series, we break down how Premagic and Swapcard came together to solve a key client pain point.

How Premagic integrated with Luma for a cleaner workflow

In this edition of our Customer Challenges, Product Innovations series, we talk about how we integrated Premagic with Luma for our client, Accel.

Top B2B Event Marketing Strategies You Should Pay Attention to in 2025

Most marketers stick to the usual playbook. But in 2025, the most effective B2B event marketing strategies are the ones flying under the radar. Discover 10 underrated tactics that can help your next event cut through the noise and deliver real impact.

The Power of Personalization: Using AI and Social Walls to Boost Event Marketing

In 2025, personalization is key. Discover how Premagic and Social Walls create immersive, unforgettable event experiences.

AI-Powered Company Tagging for Trade Shows

Discover how AI-powered company tagging transforms trade show networking by instantly identifying prospects, streamlining lead generation, and maximizing ROI.

Top 10 Conferences for Event Professionals in April 2025

Discover the top conferences for event professionals in April 2025, covering AI innovations, experiential marketing, and networking opportunities.

Everything You Need to Know about Event Personalization

Discover everything about event personalization: its importance, real-life examples, innovative ideas, and strategies to boost ROI and attendee engagement. Learn pre-event, on-site, and post-event personalization tips for unforgettable experiences.

Rethinking I-am-attending Posters for SaaSBoomi Annual 2025

For SaaSBoomi Annual 2025, event marketing took a fresh turn! Instead of the usual "I am attending" posters, the team introduced themed marketing posters that felt more personal and engaging.