Exhibitors are your cheapest acquisition channel
CEIR calls exhibitors the 'lowest collaborative hanging fruit' for registration growth. Here's how to build the invitation program that picks it.
Advocacy Marketing
Turning nostalgia into the most powerful sharing trigger in event marketing
How Personalized Memories-Based Event Posters turn nostalgia into the most powerful sharing trigger in event marketing.
Personalized 'I'm Attending' Posters: How the Tools Work
Tools that auto-create a personalized 'I'm attending' poster for every registrant, with a referral link built in. Here's how they work and what to look for.
How to give sponsors proof your event actually drove results
Sponsors stopped trusting logo placement and footfall guesses. Here's the proof they actually renew on, and how to turn them into promoters too.
What is Event Advocacy Marketing? A Guide for Conferences
Event advocacy marketing turns attendees, speakers, and sponsors into your promotion channel. Here's how it works, with real conference numbers.
Paid Ads Aren't Filling Your Event. Run This Channel Instead
Spending more on paid ads but registrations are still slow? The organic channel hiding in your existing audience converts better and costs less.
How to get speakers to promote your conference on LinkedIn
Your speakers have huge LinkedIn networks but never post about your event. Read on to discover the system that fixes it.